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“I am a Canadian, free to speak without fear, free to worship in my own way, free to stand for what I think right, free to oppose what I believe wrong, or free to choose those who shall govern my country. This heritage of freedom I pledge to uphold for myself and all mankind.” ~~ John G. Diefenbaker

It’s been five years since the Edmonton Eskimos became the Edmonton Elks, a name still doesn't sit right — and isn't even grammatically correct


The rebrand has received criticism from longtime fans, many Inuit, and those who understand that a football team is more than just a logo — it’s a living symbol of community, grit and tradition.

Ironically, the name wasn't offensive to most Inuit. In fact, a majority were against the change. A whopping 78% of western Arctic Inuit surveyed opposed altering the team name, while in Nunavut, that number was 55%. 

Former Northwest Territories MLA Herbert Nakimayak said, "I'm proud to be Eskimo myself," and NHL alumnus Jordan Tootoo echoed that sentiment, calling the name "not objectionable." These aren't fringe voices — they're respected members of the community ...

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